AI Insights · Timothy · January 2024
Top 5 Personal Finance Budgeting and Planning Apps on iOS in New Zealand Q4 2023
Explore the performance of the top 5 personal finance apps on iOS in New Zealand during Q4 2023, including trends in downloads, revenue, and active users.
The fourth quarter of 2023 witnessed notable trends in the performance of top personal finance budgeting and planning apps on the iOS platform in New Zealand. Below, we delve into the weekly downloads, revenue, and active users of the top five apps: YNAB, Buddy: Budget Planner App, Splitwise, Spendee Money & Budget Planner, and PocketSmith Sidekick. Data insights come from Sensor Tower, with more detailed insights available there.
YNAB saw its weekly revenue fluctuate throughout the quarter, reaching a peak of around $424 in the final week of December. Weekly downloads were relatively stable, ranging from 59 to 93, with a noticeable peak of 93 in early November. The app maintained a steady number of weekly active users, hovering around 450 to 500, ending the quarter with approximately 475 active users.
Buddy: Budget Planner App experienced varying revenue, peaking at $414 in late September and dipping to $90 in the final week of December. Weekly downloads showed an upward trend towards the end of the quarter, peaking at 455 in mid-December. Active users fluctuated slightly, starting at 683 and ending at 590.
Splitwise displayed a consistent increase in both revenue and downloads towards the end of the quarter. Revenue peaked at $349 in the week of December 18, while downloads surged to 1118 in the last week of December. Active users also saw a significant rise, ending the quarter with 4744 active users.
Spendee Money & Budget Planner had a notable peak in revenue of $251 in early December. Downloads were relatively stable, with a peak of 160 in early December as well. Active users showed a slight decrease from 947 at the beginning of the quarter to 878 by the end.
PocketSmith Sidekick had stable performance metrics throughout the quarter. Revenue peaked at $144 in late September and saw a slight increase towards the end of December. Downloads remained consistent, with a peak of 95 in early November.
For more detailed insights and analysis, visit Sensor Tower.
